The Queer Rebrand Pipeline (JoJo Siwa Isn’t the Only One)

Produced by Jessica Kellgren-Fozard
This video examines the ‘Queer Rebrand Pipeline’—who benefits, including JoJo Siwa, who is left behind, and how femininity is rewarded online. It promotes respectful discourse, notes the commercialization of queerness and algorithmic rewards, and invites discussion about impacts on queer and disabled people. Includes sponsor, merch, and social links.

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Additional Information:
► Website: https://jessicaoutofthecloset.co.uk
► Buy Me A Diet Coke: https://ko-fi.com/jessicaoutofthecloset

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